Video That Performs. And Complies.
Performance-Driven Short-Form Video
Video content that feels native in-feed, interrupts and drives real action, all while meeting regulatory requirements from the first frame. Every video tested, iterated, and optimized for paid performance.
When this makes sense
- You need video creative optimized for paid, not organic
- Your industry has strict rules about advertising claims and messaging
- You want scalable video content without compliance risk
See our Social Media Campaigns
Our video ads have helped brands increase engagement, conversions, and scale. Without sacrificing compliance.
Work with usThe numbers that matter
1.9x
Higher click-through rates compared to static ads
70%
Of winning ads identified within the first 14 days of testing
+15
Video variations tested per concept on average
If you're looking for measurable results without unnecessary risk, we're ready to help.
Work with us
Frequently Asked Questions - FAQs
Everything we produce is built for paid performance. That means optimized for in-feed placement, engineered to stop the scroll in the first 2-3 seconds, and structured around a direct-response framework - hook, build, call to action. Organic content has different goals; paid video has to convert.
Yes. We format and adapt each video for the specific platform it's running on - aspect ratios, caption styles, pacing, and safe zones all differ between Meta, TikTok, YouTube, and others. A video optimized for one platform isn't automatically right for another, and we don't treat it as if it is.
Absolutely. We run structured creative testing with multiple angles, opening hooks, and offers so winning concepts are identified quickly and scaled with confidence. On average we test 15+ video variations per concept, and 70% of our winning ads are identified within the first 14 days.
We handle the full creative development process - concept, scripting, and production direction. If you have existing brand messaging or compliance-approved language you need incorporated, we work with that as a foundation. The goal is always a video that feels native to the platform while staying within your regulatory guardrails.
Compliance is reviewed at every stage - scripting, visual claims, supers, disclaimers, and final delivery. We know which claims need substantiation, where disclosures need to appear on screen, and how to structure a video that performs without putting we run on our own accounts at risk.
We start with a creative brief aligned to your offer and audience, develop multiple concepts with varied hooks and angles, move into production, and deliver formatted versions ready for testing. After launch, we analyse performance data and iterate - the process doesn't stop at delivery.
On average we see 1.9x higher click-through rates compared to static ads. Video captures attention faster, communicates more in less time, and creates an emotional response that a static image rarely matches. In competitive feeds, movement wins - provided the first few seconds are doing their job.
Timelines vary based on production complexity and the number of concepts, but we'll give you a clear delivery schedule during briefing. We work in batches designed around your testing cadence so you always have fresh creative ready before the current batch fatigues.
We specialise in regulated markets - financial services, legal, health, and related verticals - where most agencies struggle to produce video that both performs and stays compliant. If your industry has strict advertising rules, that's exactly where our experience is most valuable.
